A commentator on Rabble, David J. Climenhaga, pointed out that when the NDP and the Liberals go begging for campaign funds they use standard marketing techniques like features and benefits and occasionally stray into urgency, loyalty and rewards.
The Conservatives on the other hand are all about pain points. What could Conservatives possibly be pained about, one might ask. Well, it’s exactly as it was stated in the infamous video, “the lying piece of s**t” media. (Except in their fundraising emails, they replace “lying piece of s**t” with “elites.”)
Everyday the media elites are out to get Conservatives and that’s why they need your donation. Never mind that no one would argue that the major dailies in Canada are bastions of liberal discourse. The only one that comes close is the Toronto Star, but even then it’s only a watered down type of liberal discourse, trying hard not to offend.
Nevertheless, the Conservatives portray themselves as a persecuted minority, which is quite ironic since they are constantly accusing actual minorities as trying to portray themselves as persecuted. The general accusation is that if something bad happens to a woman or a minority it’s their fault rather than the fault of society. If something bad happens to them, it’s quite reasonable to start pointing fingers.
In the uproar over the resignation of the University of BC president, Arvind Gupta, people complained about baseless speculation when a professor said that he had, perhaps, lost a “masculinity contest”. However, you don’t have to scroll down too far in the comment section to find people alleging that he only got the job because he was a visible minority.
Based on my many years of experience on the Internet, I’m going to speculate and say that the number of people who believe that there are a great number of affirmative action jobs available vastly exceeds the number of affirmative action jobs that actually are available.
When I was harassed on the Internet for filing a human rights complaint, one or two of the commentators actually said that the individual with six months of experience who took my job deserved the opportunity just because new reporters deserve the opportunity. Of course they do. They deserve the opportunity to learn through the reporter role as I did for four years before taking on the editor role. They don’t deserve the opportunity to have a qualified woman fired just because they’re a man, and then to do an inept job and disappoint an entire community. That benefits absolutely no one.
And yet, I’m the one who should have pulled up her bootstraps and stolen a paper route from an eight-year-old. Let’s face it, if it wasn’t stealing a paper route that day, it would have been something down the road like not bringing the new publisher coffee or expressing an opinion during a meeting. There’s no amount of bootstrap pulling that’s going to overcome a sexist attitude to women at work, just as there is no amount of evidence that’s going to convince #AngryCon that the Mike Duffy trial is a poor reflection on his party rather than a media elite conspiracy to get at the persecuted wealthy white male.